E-commerce and online retail giant eBay intends to fortify its strong fashion clothes business after the company hired fashion stylist and publisher Andrea Linett as the new creative director. Linett’s role includes taking charge of the fashion, marketing and communications department of eBay’s North America operations.
eBay Fashion Vice President and General Manager Miriam Lahage said that they are excited to have hired a formidable employee such as Ms. Linett to help achieve the goals for eBay Fashion. She added that Linett has more than twenty years of experience in the fashion industry. She also co-founded the successful shopping magazine Lucky and has written bestselling shopping and fashion books. She also once served as fashion editor and writer for Harper’s Bazaar magazine.
eBay Fashion plans to further strengthen its online apparel business. The company generates more than $5 billion in gross merchandise revenues annually.