Professional Image
What are the factors that contribute to a successful career for a woman, apart from qualifications, skills and expertise? A well-thought through clothing style is indisputably of great value.
Women in accountancy, banking, insurance and law require suits: jacket, skirt or trousers with a blended tone or bright shirt or top to enliven the sober suit. It is a good idea to match your bras with the same colour as your shirts wherever possible, otherwise nude underwear will always blend.
On the other hand if a woman is employed in the non-uniformed caring sector, perhaps as social worker or counsellor, then non-threatening colours such as navy co-ordinated with white are appropriate. However, a colourful top will not go amiss and will serve to cheer everyone up and win the confidence of clients.
Those women in marketing, management consultancy and public relations who regularly meet clients will impress with mid-tone neutral colours for their suit but when undertaking a presentation, a power red jacket is perfect.
If selling direct to the public then the client group must be considered. If the product is serious such as IT software or medical supplies, a ‘user friendly’ look is required. Therefore, tops or shirts in soft pastel colours along with blended neutral colours for jackets, trousers and skirts should suffice.
Teachers should wear tops of interesting colours and textures to hold their pupils’ attention. A flashy orange top will distract. Those working in advertising, media, retail or travel must look fashionable, therefore a chic jacket and stylish top or shirt are ideal.




