Maroon 5 lead vocalist Adam Levine is venturing into the world of fashion by launching his very own celebrity fashion line.
It has become a trend these days that leading personalities in showbusiness are now venturing to other businesses such as creating a fashion line among others. Thus, for industry experts, it is not much of a surprise to hear Levine jumping on this trend.
Other artist that have gone this path are Madonna, Justin Timberlake, Jay-Z and P-Diddy. Levine’s clothing line is called 222 and will make a grand launch at Las Vegas later this week.
Levine has been known for having good taste on clothes and he has seen wearing designer clothes made by Yves Saint Laurent and other high profile fashion houses.
The initial line of items that will be launched are jeans, leather jackets and t-shirts.
Levine is currently on tour this month and won’t be able to make it at the launch.